1.04.2010

What Defines a Real Sport?

Right in the middle of the day yesterday, going up against the NFL on FOX and CBS, ESPN Two was televising a dogs leaping into a pool competition. Not poker, not bowling, not girls basketball, not even cup stacking or beer pong, but DOGS LEAPING INTO A POOL. If the incredible sport of Ultimate can't find a way to pitch itself against that kind of telecast, what chance does it have for increased exposure?

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